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Chewy Inc. (NYSE: CHWY), the leading online retailer of pet products, has once again demonstrated its commitment to enhancing the well-being of pets by introducing an innovative service called CarePlus. Careplus is a wellness and insurance brand by Chewy, brought to pet owners via its partners Trupanion and Lemonade. With the launch of CarePlus, Chewy aims to provide millions of pet parents with access to comprehensive wellness and insurance plans, ensuring that their furry companions receive the highest quality care. This article explores the significance of Chewy’s new offering and how it strengthens the company’s position as a trusted partner in the pet care industry.

Holistic Pet Care Solutions

Yellow Lab sleeping in YETI Dog Bed
YETI

CarePlus represents a significant expansion of Chewy’s service offerings beyond the sale of pet products. By integrating wellness and insurance plans into their platform, Chewy is addressing a critical need for pet parents, who often face challenges in accessing comprehensive and affordable healthcare for their beloved pets. This holistic approach allows Chewy to offer a complete package of care, covering not only pet supplies but also essential healthcare services.

How Does the Pet Insurance & Wellness Coverage Work?

Customer will browse and purchase plans on the Chewy website. Plans are offered via Chewy Insurance Services, a licensed insurance agency. CarePlus is the wellness brand owned by Chewy that curated flexible insurance plans for pet parents. Trupanion and Lemonade are program partners that administer the plans and manage claims. If you have a claim, you will receive information directly from them.

Wellness plans include coverage for regular check-ups and preventative treatments. These costs are somewhat foreseeable and normal, but they can add up especially if your pet needs special supplements to live their best. Insurance plans are for unexpected costs, like accidents and diseases. If you’ve ever seen the medical bill for a pet accident, accidental coverage could easily save you thousands (my yellow lab broke his knee, and this cost me about the same as my car).

Can I mix wellness and accident insurance providers?

No, you will need to bundle wellness and insurance plans with either Trupanion or Lemonade policies. You cannot mix. But, if you can have one pet on one insurance and another pet on the other.

Trupanion plans can be accessed via the pet insurance dashboard on Chewy: https://www.chewy.com/pet-insurance/policies/dashboard. Lemonade policies can be managed with the Lemonade App.

There are discounts that range from 5%-10% off when you insure 2 or more pets. Lemonade also offers additional discounts for customers also covered under home, life, renters and car insurance. You might be able to save on Lemonade plan is you pay for the full year over monthly payments.

Comprehensive Wellness Plans

CarePlus wellness plans provide pet parents with access to a range of preventive care services to maintain their pets’ overall health and well-being. These plans typically include routine veterinary check-ups, vaccinations, dental care, and screenings for common health conditions. By emphasizing preventive care, Chewy aims to help pet parents proactively address their pets’ health needs, leading to happier and healthier furry family members.

Wellness Plans Start at $20/Month and Include:

  • Annual Check-ups
  • Vaccines
  • Dental Cleaning
  • Spaying & Neutering
  • Prescription Meds for Flea, Tick & Heartworm
  • Live Vet Access

Pet Insurance Coverage

In addition to wellness plans, Chewy’s CarePlus also offers pet insurance coverage. Pet insurance provides financial protection and peace of mind for pet owners in the event of unexpected accidents, illnesses, or emergency veterinary care. Chewy’s insurance plans cover a wide range of medical expenses, including diagnostics, surgeries, medications, and hospital stays. By making pet insurance more accessible, Chewy is empowering pet parents to make informed decisions regarding their pets’ healthcare without worrying about the financial burden.

Pet Insurance Plans for Accidents and Illness start at $20/month and include:

  • Accidents & Emergency Care
  • Serious Illness & Chronic Conditions
  • Prescription Medicine & Supplements
  • Live Vet Access

Convenience and Ease of Use

Female vet checks the ears of a big white fluffy dog. Part of the chewy careplus program.

One of Chewy’s core strengths lies in its user-friendly platform and commitment to delivering exceptional customer experiences. The introduction of CarePlus follows this principle, with Chewy ensuring that the enrollment process for wellness plans and insurance coverage is simple and hassle-free. Pet parents can conveniently manage their pet’s healthcare needs alongside their regular pet supply orders, further cementing Chewy’s position as a one-stop destination for all things pet-related.

Convenience is a major benefit of the CarePlus wellness and insurance brand. Here’s some ways Chewy CarePlus makes it easier for pet parents:

  • Direct Payments: CarePlus invoices can be paid at the veterinary office quickly and directly. You can also easily submit a claim at the vet.
  • 100% Coverage for RX (and more): Chewy customers can have their RX expenses covered for them once they reach the deductible. This coverage includes prescription medications, veterinary diet food and supplements.
  • Live Vet Access: You’ll get FREE unlimited tele-health service with Chewy’s popular Connect with a Vet. Side Note: tele-health is great for when you’re unsure if an in-person vet visit is necessary.
  • No Payout Limits: Your pet can have unlimited insurance for their whole lifetime without caps.

The Future of Pet Care

Chewy’s foray into wellness plans and pet insurance with the launch of CarePlus demonstrates its ambition to shape the future of pet care. By providing access to comprehensive care options, Chewy is not only strengthening its bond with existing customers but also attracting new ones who seek a holistic approach to pet care. Furthermore, the integration of data analytics and personalized recommendations within the CarePlus service can enhance the overall pet care experience and enable pet parents to make informed decisions about their pets’ well-being.

Conclusion: A Great Option for Pet Owners and People that Love Chewy

Chewy’s introduction of CarePlus marks a significant milestone in the evolution of the company as a comprehensive pet care provider. By expanding its services to include wellness plans and pet insurance coverage, Chewy is demonstrating its commitment to the health and happiness of pets. With its customer-centric approach, convenience, and dedication to delivering exceptional experiences, Chewy is poised to become a trusted partner for millions of pet parents. CarePlus represents a leap forward in making comprehensive pet care more accessible and affordable, setting a new standard in the pet care industry.

Frequently Asked Questions

Does Chewy CarePlus work at any vet?


Chewy CarePlus offers pet parents the flexibility to use the service at any licensed veterinarian in the United States. This means that pet owners are not restricted to a specific network of veterinarians. With Chewy CarePlus, you have the freedom to choose the veterinarian you prefer for your pet’s healthcare needs.


Pet insurance and human health insurance serve different purposes and have distinct features. Here are some key differences between the two:

  1. Coverage Focus:
    • Pet Insurance: Pet insurance is designed to cover veterinary expenses related to accidents, illnesses, and sometimes preventive care for pets. It typically helps offset costs for treatments, surgeries, medications, diagnostics, and emergency care.
    • Human Health Insurance: Human health insurance focuses on providing coverage for medical expenses incurred by individuals. It includes a broader range of services, such as doctor visits, hospital stays, surgeries, medications, preventive care, and specialized treatments.
  2. Premiums and Deductibles:
    • Pet Insurance: Pet insurance plans often have lower premiums compared to human health insurance. Deductibles and co-pays are common in pet insurance plans and can vary based on the chosen coverage options.
    • Human Health Insurance: Human health insurance tends to have higher premiums due to the comprehensive coverage it offers. Deductibles, co-pays, and out-of-pocket maximums are typical features of human health insurance plans.
  3. Provider Networks:
    • Pet Insurance: Pet insurance usually does not have restricted provider networks. Pet owners can visit any licensed veterinarian of their choice.
    • Human Health Insurance: Human health insurance plans often have networks of preferred healthcare providers. Depending on the plan, individuals may be required to visit in-network providers to receive full coverage benefits. Out-of-network providers may result in higher out-of-pocket costs or limited coverage.
  4. Lifetime Coverage:
    • Pet Insurance: Pet insurance is typically offered on an annual basis, and coverage is renewable each year. However, pre-existing conditions may not be covered or may have limitations depending on the policy.
    • Human Health Insurance: Human health insurance provides coverage throughout a person’s lifetime as long as the premiums are paid and the policy remains in effect. Pre-existing conditions may also be covered, depending on the policy terms.
  5. Regulatory Framework:
    • Pet Insurance: Pet insurance is regulated differently compared to human health insurance. It is often regulated at the state level and may have fewer standardized requirements.
    • Human Health Insurance: Human health insurance is heavily regulated, with comprehensive rules and regulations in place to protect consumers and ensure coverage standards.
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Slickdeals Staff